Sweet Freedom Syrups Reviewed

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Introduction

If you have a sweet tooth but are trying to cut back on sugar, finding a sweetener that tastes palatable without a bitter aftertaste can be surprisingly difficult.

I love a drizzle of honey or maple syrup on my healthy yoghurt breakfasts, and I’m also a big fan of flavoured coffee. The problem is that many coffee syrups are packed with sugar, artificial flavourings and preservatives, which I prefer to avoid. I also really dislike the aftertaste of many artificial sweeteners. Although they are often marketed as healthier alternatives to sugar, I’m personally not convinced about using them long term.

That’s why I was so pleased when I came across Sweet Freedom a few years ago, after spotting some in Aldi on offer. Since then, I’ve become a real fan. The syrups taste delicious, feel like a treat, and are lower in calories than sugar or traditional syrup options.

Sweet Freedom: Quick Overview

CategoryVerdict
😋 TasteNatural, genuinely sweet, no artificial aftertaste
☕ Best forCoffee, yoghurt, pancakes, drizzling
⭐ Standout flavourCaramel
🔥 Calories vs sugarSlightly lower – 13 kcal/tsp vs 16 for sugar
🧊 Need to refrigerate?No – cupboard storage is fine
💰 Value for moneyGood, especially if you use syrups regularly
✅ Worth buying?Yes – especially caramel or hazelnut to start

Another plus is that Sweet Freedom products are vegan, gluten free. The company is a certified B Corp, and the brand has won multiple Great Taste Awards across the range. At the time of writing, they also have a strong Trustpilot score of 4.7 out of 5, which is always reassuring when ordering online.

Who Are Sweet Freedom?

Sweet Freedom is a British brand that focuses on creating naturally sweet products as an alternative to refined sugar and artificial sweeteners.

Their range is designed for people who want something sweet in drinks, breakfasts and desserts, but without relying on traditional sugar-heavy syrups or the strong aftertaste that some low-calorie sweeteners can have. They are made with natural flavour, colour and extracts (carob and apple) for sweetness.

For me, that’s exactly where they fit. They feel like a more balanced and palatable middle ground between full-sugar syrups and artificial sweeteners.

Where to Buy Sweet Freedom

Sweet Freedom products are fairly easy to find in the UK, although most supermarkets seem to stock only a limited selection.

You can often find parts of the range at:

  • Asda
  • Tesco
  • Sainsbury’s
  • Holland & Barrett

Ocado tends to have a much bigger selection online, and you can also buy direct from the Sweet Freedom website or via Amazon.

I recently bought a bundle of three items from Amazon with no issues. That said, I did notice some Trustpilot reviews mentioning that bottles ordered through Amazon arrived a little sticky, so some customers now prefer ordering direct from the brand instead.

If you want the widest choice of flavours, buying online directly from the company is probably your best bet. At the time of writing delivery is free when spending £30 or over. I did recently go instore to both Tesco and Holland & Barrett and could not find any items stocked from the range which was disappointing. Also whilst Amazon does stock a wide range, I have struggled to find certain items sold singly. For instance, the chocolate spread only comes in a bundle of 6 – not great for just testing it out to see if its nice.

What’s in the Range?

Sweet Freedom has a broader range than many people realise. It includes:

  • Barista syrups
  • Flavoured syrups for drinks and drizzling
  • Chocolate syrups
  • Chocolate spreads
  • Flavoured sparkling water

So far, the products I’ve personally tried are:

  • Flavoured syrups in caramel, hazelnut and vanilla
  • Choc Shot (their chocolate syrup, which can be used in hot chocolate or as a drizzle on pancakes, waffles and desserts)

I’ve definitely only scratched the surface of the range, but based on what I’ve tried so far, it’s been a very positive experience overall. The sweetness comes from natural fruit extracts (Carob and apple) with natural flavourings and colour.

In terms of calorie comparison as an example – the caramel syrup has 13 calories per teaspoon, compared to sugar (16 calories), maple syrup (17 calories) and Honey (21 calories) every little helps I suppose!

Suggested Use

I mainly use the syrups in coffee, and my absolute favourites are the caramel and hazelnut flavours. They give that lovely coffee shop style flavour at home, but for a fraction of the price, which definitely appeals to my frugal side.

Over time, I’ve found they’re actually much more versatile than I first expected. I originally bought them for coffee, but I now use them in quite a few different ways around the kitchen, especially when I want to make simple breakfasts or puddings feel a little more indulgent without adding loads of sugar.

I also use these same syrups on some of my favourite breakfasts, especially Greek yoghurt with fruit, nuts and seeds, or a warm bowl of porridge. Just a small drizzle adds enough sweetness to make breakfast feel like a treat. I’ve found the caramel is especially lovely on porridge, while hazelnut is perfect when I want an afternoon latte at home.

My children also really enjoy the syrups in drinks and on pancakes, so they’ve ended up being one of those products that the whole family actually uses. I always think that makes something feel like better value for money, because it never just sits in the cupboard getting forgotten about.

Some of my favourite ways to use Sweet Freedom at home are:

  • In coffee for a café-style treat at home
  • Drizzled over Greek yoghurt with fruit, nuts and seeds
  • Swirled into porridge for extra sweetness
  • In overnight oats or chia seed pudding
  • On pancakes or waffles instead of traditional syrup
  • Over ice-cream for a tasty pudding

CHOC SHOT – for Hot Chocolate and Drizzling

I personally wasn’t quite as keen on Choc Shot for making hot chocolate. Usually, I make hot chocolate just using a teaspoon or two of raw cacao powder and then sweeten it with honey. Choc Shot tasted sweet but the chocolate flavour did not seem to come through very well so it missed the mark a bit for my tastes.

However, I did think it worked well as a chocolate drizzle on desserts, pancakes and milkshakes, my children used it up and enjoyed it. They especialy like to use it to decorate the inside of their milkshake glass to make it look fancy before pouring in whatever concoction they have made in the blender.

Storage and Shelf Life

One practical thing I really like is that these products do not need to be stored in the fridge.

A cool, dark place is absolutely fine, so ours live happily in the cupboard or by the coffee machine. That makes them very easy to grab and use daily, especially if you’re adding them to coffee in a morning rush.

They need to be stored lid down and some lids don’t seem to click in well without a strong tap so just watch this so you dont get syrup leaking onto your cupboards or work tops.

Sweet Freedom Caramel Syrup
Sweet Freedom Hazlenut Syrup

Sweet Freedom Syrup Flavours

There’s a really good range of syrup flavours, with options that suit both drinks and drizzling. Some of them have also won Great Taste Awards.

I’ve only tried a few so far, and I’ve marked the ones I’ve tested with an asterisk.

  • Pancake (Great Taste Award, ⭐⭐)
  • Caramel* (Great Taste Award, ⭐⭐)
  • Gingerbread (Great Taste Award, ⭐)
  • Fruit Syrup (Great Taste Award, ⭐)
  • Vanilla*
  • Cinnamon
  • Raspberry
  • Butterscotch
  • Honeycomb
  • Vegan Honeee
  • Hazelnut*
  • Light Syrup
  • Pistachio Syrup

My Favourite Flavours So Far

Out of the syrups I’ve tested, I’ve genuinely enjoyed all of them.

My personal ranking would be:

  1. Caramel
  2. Hazelnut
  3. Vanilla

Caramel is definitely my standout favourite. It works brilliantly in coffee and on yoghurt, and it feels like the most versatile of the three. Hazlenut is a close second and my favourite to use in lattes as it gives a nice roasted hazlenut flavour. Vanilla is still very nice, but I tend to use it less than the other two.

Are Sweet Freedom Syrups Good Value?

If you regularly buy coffee syrups, honey or maple syrup, I do think Sweet Freedom can be a really useful swap.

They’re not necessarily the absolute cheapest option upfront, especially if you compare them to basic sugar. But for me, they feel like good value because:

  • You only need a small amount
  • They can replace multiple products (coffee syrup, dessert drizzle, breakfast topping)
  • They help make simple at-home breakfasts and coffees feel more like a treat
  • They can save money compared with buying flavoured coffees out
ProductSizePrice
Barista Syrup250ml£3.85
Choc Pot Chocolate Spread250g£3.45
Syrups for Drizzling350g£3.40
Choc Shot for Drizzling320g£3.90

Prices shown are from the Sweet Freedom website at the time of writing and may vary across retailers, including Amazon, Ocado and supermarkets.

Final Verdict: Are Sweet Freedom Products Worth Buying?

For me, yes, Sweet Freedom is absolutely worth trying if you want a sweeter option without going down the route of artificial sweeteners.

What I like most is that the syrups taste genuinely nice, without that unpleasant artificial aftertaste that so many sugar alternatives seem to have. They’re easy to use, don’t need refrigerating, and work brilliantly in coffee, on yoghurt, and over pancakes or desserts.

The caramel and hazelnut syrups are the stars of the range for me, and they’re products I would happily repurchase. Choc Shot wasn’t my favourite for hot chocolate personally, but I still think it works well as a dessert drizzle.

Overall, if you enjoy making little affordable treats at home and want a lower-sugar option that still feels indulgent, Sweet Freedom is well worth a look.

If you’re new to the brand, I’d start with caramel or hazelnut first.

Shop the Post

SWEET FREEDOM
Sweet Freedom Hazlenut Syrup

Hazlenut Syrup

SWEET FREEDOM
Sweet Freedom Caramel Syrup

Caramel Syrup

SWEET FREEDOM
Trio of Sweet Freedom Syrups

Trio of Syrups

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